Analytics, Business Process, UI/UX Design

Beyond Data: Why UI in Reporting Matters

Posted on June 23, 2023

By Kalyn DeHaven

May 24, 2024

Effective reporting plays a crucial role in organizational success, providing valuable insights that drive decision-making processes. However, reporting can often be challenging, with complex data sets, time-consuming processes, and a lack of clarity in presentation. One way to address these challenges is by leveraging clear and engaging UI in reporting systems. Ensuring that your reporting is clear and concise goes hand in hand with a quality user interface.

The Problem with Reporting

Reporting can be boiled down into one simple fact: clear and concise data for confident decision-making. However, the data can become incredibly overwhelming and confusing when it’s presented on a spreadsheet made even more complex with multiple tabs, pages, and custom calculations.

When businesses have complex and unclear reporting, they can encounter several problems that can negatively impact their operations and overall performance, including:

  • Lack of transparency: Complex and unclear reporting make it difficult for stakeholders, such as investors, shareholders, and regulators, to understand the true state of the business and make informed decisions.
  • Inaccurate decision-making: Managers and executives rely on clear and accurate information to make informed choices regarding strategy, resource allocation, and risk management.
  • Inefficient resource allocation: Without a clear understanding of financial performance, managers may struggle to identify areas of the business that are underperforming or require additional investment. This can lead to inefficient allocation of resources, resulting in missed opportunities and wasted expenditures.
  • Compliance and regulatory issues: Compliance with accounting standards and reporting regulations is essential for maintaining trust and credibility with stakeholders. If financial reports are unclear or fail to meet regulatory requirements, businesses may face penalties, legal consequences, or damage to their reputation.
  • Increased operational costs: Complex reporting systems often require more resources, including time, personnel, and technology, to compile and analyze data. This can result in increased operational costs for the business.
  • Inability to identify trends and patterns: Clear reporting allows businesses to identify trends, patterns, and key performance indicators (KPIs). When reporting is complex and unclear, it becomes challenging to extract meaningful insights from the data, potentially causing you to miss opportunities for growth.

From customer dissatisfaction to skyrocketing costs, it’s clear poor data can mean poor consequences for your business. This is why UI in reporting and data collection is so important. What if you could take your data and tell a story through visual dashboards that can be customized to show you the real-time data you need? A world of possibilities is suddenly at your fingertips.

UI in Reporting: What’s Possible

UI incorporates intuitive charts, graphs, and interactive elements, making it easy for team members to grasp complex data at a glance. UI design can play a crucial role in simplifying complex data sets by incorporating data visualization techniques. Interactive charts, graphs, and infographics can transform raw data into meaningful visuals, enabling stakeholders to quickly grasp trends, patterns, and outliers.

Imagine colorful dashboards with data broken down into pie charts, bar graphs, and line graphs, showing data as simple as hours billed or complex as company EBITDA. Imagine the insights that would be possible if you could check in on this reporting throughout the day and see the numbers change in real-time. How would seeing up-to-date records on revenue or resourcing impact the decisions you make every day?

There is a lot that a strong user interface makes possible. In one study it was concluded that people were able to understand data in graphs 25.5% faster than data in texts. Compared to a data table, we can understand data in graph form 46.5% faster. By presenting data in a visually appealing manner, decision-makers can make informed decisions faster and more accurately.

Dashboards with live data feeds and real-time updates empower decision-makers to make timely decisions and respond quickly to changes in the business landscape. Furthermore, intuitive UIs can facilitate collaboration by allowing multiple users to access and contribute to reports simultaneously, fostering a culture of shared knowledge and collective decision-making.

Want to learn more? Book a meeting with us today!

The Stories Your Data Can Tell

When you use flawless UI in reporting, there are a lot of stories your data can tell. Below are just a few possibilities.

  • Imagine a sales team using a reporting tool with stunning visualizations that clearly depict sales trends, customer demographics, and regional performance. The visually appealing UI enhances the understanding of data, enabling the team to make informed decisions quickly and efficiently.
  • Consider a marketing department using a reporting platform with a streamlined and intuitive UI. They can effortlessly navigate through various marketing campaigns, track key performance indicators (KPIs), and analyze customer engagement. With a user-friendly UI, the team saves valuable time and effort that would have otherwise been spent deciphering complex reports. As a result, they can allocate more resources toward refining strategies and driving better marketing outcomes.
  • Imagine a healthcare organization utilizing a reporting interface that presents patient data in a visually appealing and accessible manner. Medical professionals can easily access and interpret patient histories, lab results, and treatment plans. The UI provides clear summaries and actionable insights, empowering doctors to make well-informed decisions regarding diagnoses and treatment options. This helps improve patient care and outcomes.
  • Consider a financial institution using a reporting tool with an elegant and user-friendly UI. The interface offers customizable dashboards that consolidate real-time financial data, market trends, and portfolio performance. With a visually appealing and intuitive UI, analysts can navigate complex financial information effortlessly, identify patterns, and generate comprehensive reports for clients and stakeholders. The streamlined UI enhances productivity, accuracy, and decision-making capabilities.
  • Imagine a project manager utilizing a reporting platform with a clean and intuitive UI. The interface provides real-time updates on project progress, timelines, and resource allocation. Through visual indicators, intuitive charts, and interactive elements, the UI makes it easy to track milestones, identify bottlenecks, and make data-driven decisions to ensure project success. The user-friendly UI fosters collaboration, improves communication, and streamlines project management processes.

KDG, UI, and Reporting

Finding a quality reporting tool is the first step in transforming your company into a data-focused organization. Microsoft’s Power BI is an excellent tool that can help you compile your data into one accessible place. Power BI allows you to:

  • Build interactive personalized reports
  • Get information in real-time
  • Integrate with several different data sources
  • Get consistent updates on various data points
  • Work with AI technologies within the program

At KDG, we can assist you with navigating through Power BI. Our custom development team can help you take on Power BI and unlock the tool’s fullest potential with custom integrations and more. Plus, our award-winning UI/UX design team can transform your data into breathtaking visuals that enhance efficiency and empower every member of your organization to make data-driven decisions. Contact us today.

Steve Solt headshot

As team lead of KDG’s UI/UX design team and honors graduate of Kutztown University’s Communication Design program, Kalyn brings a unique perspective to every project she tackles. Kalyn is dedicated to perfecting the user experience. Whether she’s working with a multi-location medical client or a Division I school, she takes the time to research each unique audience, their expectations, and their needs.

Want to learn more? Book a meeting with us today!

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